My conversation with EFG Holding’s Hanaa Helmy


Today’s episode is a deep-dive with our sponsor, EFG Holding. As a long-time sponsor of the show, EFG have been with us from our single digit episode count all the way through to 100!

For this special episode, I’m joined by Hanaa Helmy, Chief Corporate Sustainability and Impact Officer at EFG Holding and CEO of the EFG Foundation. Hanaa has been with the company 19 years, and has been involved with the Foundation right from its launch in 2006.

She has also been recognized by Forbes Middle East as one the region’s Top Sustainability Leaders in both 2024 and 2025.

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